Google Keyword Planner is the go-to tool for businesses, marketers, and SEO professionals seeking to refine their keyword strategy. With the power of Google’s vast search data, this tool empowers you to discover the most relevant keywords, gauge their search volumes, and make data-driven decisions to enhance your online presence.

Google Keyword Planner is a free tool provided by Google as part of its Google Ads platform. You can access and use Google Keyword Planner without any cost. However, it’s important to note that while using the tool is free, it is primarily designed for keyword research and planning within the context of Google Ads campaigns. If you choose to run advertising campaigns through Google Ads, you would incur costs related to your ad spend, but the use of the Google Keyword Planner tool itself remains free.


  • icon Ad Group Creation
  • icon Budget Recommendations
  • icon Competitor Analysis
  • icon Keyword Filtering
  • icon Keyword Performance Forecast
  • icon Keyword Research
  • icon Keyword Suggestions
  • icon Keyword Trends
  • icon Location Targeting
  • icon Search Volume Data

Is Google Keyword Planner a paid tool?

No, Google Keyword Planner is a free tool provided by Google. You can access it without any additional cost.

No, you need a Google Ads account to use Google Keyword Planner. You can create a Google Ads account for free to access the tool.

Google Keyword Planner offers valuable insights into keyword search volumes, competition levels, and keyword suggestions to help with keyword research and campaign planning.

Google Keyword Planner allows you to download keyword lists and data in various formats, including CSV, for your convenience.


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